I Spy PINK was a PINK Nation app-exclusive hide-and-seek game featuring Spring Break essentials. This four-week experience tested the PINK Nation member’s memory and agility within these 4 cluttered and challenging maps.
Over the course of 4 weeks, I Spy PINK accumulated over 2 million gameplay sessions, roughly 50k per day, and generated ~2.2 million in sales tied to offer redemption.
