In close collaboration with owner Stacey Bendet, this role brought Stacey’s playful sensibility to life through a mix of hand painting, calligraphy, and collage. With an initial focus on e-commerce digital design, the scope of work expanded to packaging, fashion show and event collateral, print ads, and immersive graphics for A+O’s first international flagship in Omotesando, Japan. This integral role led to the expansion of a three-person digital design team to support creative e-commerce initiatives.
